you just found the door

The “wait… I made that” lives here.

So many little worlds, all a bit unhinged and all a bit gorgeous — unique drawings you won’t find anywhere else, each broken into our signature little steps. You bring the pen; we’ve already done the hard thinking.

step inside → come in, it’s warm.
A woman hanging her own line-art on a warm gallery wall, laughing beside a framed one-line bicycle print

start here

The famous three

Big, gorgeous, beloved, and complete collections.

the collection

The 100 Collection

the collection of classics

A gallery wall of art you signed — 100 flowing-line pieces in 10 themed sets, each with its 5-step draw-along and a faint trace. The most-owned thing we make.

100 pieces · 10 sets · no printer needed

the ultimate mastery toolkit

Zen Doodle Mastery

sharper mind, less stress

The internet-sensation method — if you can draw a circle, you can do this. 395+ frameworks, videos and pattern banks across three growing tiers.

395+ resources · 3 tiers · 60-day guarantee

$45$26.95 open it →
the 12-minute flower

Bloom & Pattern

a finished flower in 12 minutes

At nine the table is bare; at 9:12 there’s a finished flower on it, in ink, that you made. 130 flower & pattern guides — no blank page, no lessons, no talent.

70 flowers · 30 ideas · 30 patterns

the cabinet of curiosities

Little worlds, $7 each

Thirty pieces to a world, each in its own pair of colours — this week's singles, the ones not in the box yet. Open a window, read what's inside, take the ones you love.

01
world · Exotic Line Art

Untamed Grace

wild, elegant, in full colour

Thirty-three exotic creatures and blooms drawn in flowing coloured line — a flamingo on one leg, a leopard mid-prowl, a peacock in full flourish, an orchid, a lotus — each broken into easy steps. Plus a bonus set of extra worksheets and colour guides.

look inside — all 33 pieces →

~33 pieces · step-by-step

02
world · Floral Calligraphy

The Avant-Bloom Alphabet

the whole alphabet, in bloom

Every letter A–Z drawn as floral calligraphy — a graceful capital, dressed in blooms, struck with vivid colour, each in three easy steps. Turn your name or a single initial into art. Plus a bonus Secret Garden alphabet.

look inside — all 26 pieces →

~26 pieces · step-by-step

03
world · Continuous Line

Continuous Line Wonder

an easy continuous line dance

Thirty flowers, each drawn in one easy continuous line that never lifts from the page — rose, tulip, snowdrop, cherry blossom and more, broken into three easy steps from first line to finished bloom. Plus a bonus of 198 effortless line-art masterpieces to inspire your own.

look inside — all 30 pieces →

~30 pieces · step-by-step

04
world · Cats

Cats Who Run the House

behaving exactly as expected

The best-selling animal on every art marketplace, and it knows it. Fifty-five cats — catching butterflies, ignoring you, running the household — each in one confident line.

look inside — all 55 pieces →

~55 pieces · step-by-step

05
world · Exotic Friends

Paradise in Patterns

the jungle, in bold shapes

Thirty exotic creatures — macaw, toucan, orangutan, sunbird and more — each built from bold folk-art shapes and dressed in vivid pattern, three easy steps from silhouette to finished friend.

look inside — all 30 pieces →

~30 pieces · step-by-step

06
world · Watercolor

Modern Watercolor

loose washes, wild bleeds

Loose, luminous watercolour — a blushing peony, a bold anemone, a mauve jellyfish, a sliced fig — each taught wash by wash: lay the colour wet, drop the pigment, let it bleed. Three easy steps to a piece that looks like it took years.

look inside — all 20 pieces →

~20 pieces · step-by-step

07
world · Modern Botanical Art

World of Modern Botanical Art

flowers you\'ve never drawn (plus two you have)

The strangest flowers we\'ve ever drawn — a bat flower, a pitcher plant, a seed pod like a silver coin. Thirty rare botanicals in bold modern ink plus a classic tulip and rose, each broken into three honest steps — one electric colour, gallery-gold frames.

look inside — all 32 pieces →

~32 pieces · step-by-step

09
the keepsake set · postcards

50 Cards for Every Occasion

a card for every occasion, yours to finish

Fifty postcards that arrive half-drawn — a handmade card for every occasion you’ll ever send. Twelve birth-month flowers, weddings, thank-yous, new homes and quiet Christmases — you trace the line, fill the patterns, write on the back, and give away something no shop sells.

look inside — all 50 pieces →

~50 pieces · draw-along

arriving soon — and yours the moment they land

arriving
soon
The Night Gardeners moons, moths & small celestial business

The dreamy corner of the vault — the set people finish last thing at night, in bed, lamp low. Moons, moths and quiet. Twenty-five pieces of hush.

~25 pieces · comes with the key
arriving
soon
The Shore House lighthouses, whales & patient tides

Coastal calm for the hallway — a lighthouse wearing a scarf of waves. The set that lowers your shoulders. Twenty-five pieces of sea air.

~25 pieces · comes with the key
arriving
soon
Japandi Ink branches, stones & stillness

The highest-selling minimal line style on earth right now — branches, stones, restraint. Twenty-five pieces for the calmest, most expensive-looking wall in the house.

~25 pieces · comes with the key

included with everything — even the $7 rooms

Draw it. Frame it. Sell it.

Full commercial rights come with every single thing in this house. Hang it, print it, put it on the stall, sell every copy you make — no extra licence, no royalties, nobody to ask.

you drew it. it’s yours.

On your own wall Print it as large as your printer — or your print shop — will go. Again next year, in a different colour.
On somebody else’s Sell the finished piece, framed or flat, at a fair, in a shop, or to the neighbour who keeps asking.
On things you make Cards, totes, prints, listings, a small shop of your own. What you draw is yours to sell.

the key to the whole house

One key. Every world. Forever.

All three flagships, every little world, and every new one we draw from here on — bought once, never again. The three bestsellers alone cost more than this.

3 flagshipsevery worldall three formatsevery future dropcommercial licenceno subscription — ever
$310$195 once take the key

one payment. nothing to renew, nothing to cancel.